University of Pannonia - Faculty of Business and Economics
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Book recommendation for tourism students


Are you studying tourism and looking for literature to write your thesis? Do you find it difficult to pick the relevant articles? Would you like to have a comprehensive outlook on competitiveness in tourism?
The Department of Tourism recommends you the following books:

Exploring Co-creation edited by Alan Clarke

Tourism Competitivness by Alan Clarke

The books can be purchased in the University Bookshop or online.

International Week and International Conference on Competitiveness in Tourism

We are delighted to invite you to the International conference on “Central Europe and Tourism Competitiveness” at the Department of Tourism, University of Pannonia, Veszprém, Hungary, from September 24th- 26th 2009.

The theme of the conference will cover all aspects of competitiveness with special reference to the Central European region. The tourism industry is a key branch of the economy throughout the world. Europe, although enjoying the most intensive visitors flows from all over the world, also faces considerable internal differences in the distribution of both the tourism services and the visitors and their spending. Central and Eastern Europe, diverse in itself, is secondary to the most advance tourism economies of Western-Europe.

This conference aims at investigating the underlying issues of competitiveness, as a broad phenomenon. Taking on a number of aspects and approaches of competitiveness, we envisage a forum for fruitful discussions on the competitiveness of both sub-sectors and tourism products, as well as destinations and business ventures.

Competitiveness is perceived as a dynamic notion. The ability to change and to connect are key features in a globalized and turbulent environment. With ever-faster changing consumer needs and desires, more and experienced and demanding traveler and a globalized competition intensified through the transparency of the Internet, competitiveness means innovation, adaptation and development.

More information is coming soon…

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